Meet our team

Betsy Henning
CEO & Founder

Betsy lands in the “leader,” “innovator” or “visionary” category in every personality test she’s ever taken. At AHA!, she’s the “instigator.” Betsy is the go-to person for a fresh approach or new idea, and she excels at assembling an A-team to help turn her strategic vision into creative reality. With relentless dedication to her team and her clients, Betsy demonstrates daily how a quick study with quick wit can bring out the best in others.

Fast facts

• Led strategic and creative communications for the Hewlett-Packard Brand Innovation Lab, the Hewlett-Packard/Compaq merger and the Confluence Project
• Makes a famously mean margarita
• Holds a secret ambition to be a national park ranger
• Bachelor’s degree in journalism, Northwestern University’s Medill School of Journalism